Twitter Advertisement Login/Register With: Facebook Advertisement READ MORE LEAVE A REPLY Cancel replyLog in to leave a comment Though more than 40 women have accused Bill Cosby of sexual assault, the task of convincing a jury that he is a sexual predator when his criminal trial begins next month will largely fall to just one — Andrea Constand.Ms. Constand, who says Mr. Cosby drugged and sexually assaulted her at his home outside Philadelphia in 2004, is the only woman whose complaint has resulted in criminal charges. Many of the other women never called the police, or when they considered it, found that the statute of limitations had expired.By coming forward, Ms. Constand is sure to confront the sort of intense scrutiny that most people do when publicizing claims of sexual assault. And her account, along with how she tells it, will be critically important, not only to the outcome of the case and to the Cosby legacy but also to the many other women who view her as their last chance for justice. Advertisement
Engaging audiences on different platforms was a key theme throughout the day. While many publishers have established social media platforms, it remains an area that brands want to improve upon. Snapchat Discover and Facebook Live were a favorite topic, as they’re new platforms many companies have yet to crack open. But at this year’s min day summit in New York on Tuesday, several panelists noted that print is still an important platform and will likely remain relevant for at least the next ten years. Digital and print are often framed in opposition, but by seeing the two platforms as complementary, one can conceive of print’s continuing success. The definition of a successful print magazine just might have to change. Panelists Larry Burstein, publisher at New York Media, Christian Baesler, president of Bauer Xcel Media, and Scott Burton, executive editor of ESPN The Magazine, specifically explored this concept. Each panelist took a different approach towards print and digital. NEW YORK—Over the past decade or so, it has become relatively common to hear the phrase “print is dead.” In this environment, context and engagement matter more than ever. “If you create a better experience in these mobile environments, you’re more likely to succeed in the long term,” he said. This means erasing loading time—if it takes longer than ten seconds, half your audience is gone. Google’s AMP (Accelerated Mobile Pages) thereby aims to create a faster environment for consumers to engage with content. “The next $50 billion will come from a better mobile experience,” announced Craig DiNatali, Google’s director of News Media Partnerships and the keynote speaker. Media is increasingly being consumed in different verticals, as behavior and consumption has changed drastically. Almost 80% of people access news on mobile devices today. The rest of the min day Summit saw more than 25 leaders from magazine media, advertising agencies, and tech companies discuss specific challenges, strategies, and opportunities in the industry. Speakers examined a wide range of topics, from exploring the possibilities of virtual reality to understanding Hispanic marketing. In contrast, Bauer advocates for separate operations entirely. “Editorially, we found the tools you need as an editor to succeed in print versus digital are very different,” Baesler explained. A lively group of industry professionals gathered at the Yale Club to hear the speakers, which included Kate Brady, director of media strategy and innovation at PepsiCo, Cathy Glosser, SVP licensing for Condé Nast, Mike Suggett, VP, executive producer, original programming at Ten/MindOverEye, and Michael Brownstein, VP and CRO of Meredith Corp. Burstein emphasized that New York Media focuses heavily on “reaching the audience in any way they want to be reached,” by integrating departments. ESPN the Magazine also uses an assimilated approach to take advantage of ESPN’s enormous reach. This allows for strategizing across all channels, resulting in wide coverage that engages audiences beyond the Magazine’s reach. Despite the different approaches, all three panelists maintained that print would be successful in the future, provided one understands the different context within which print exists today. Burstein and Burton agreed print magazines need to identify themselves as a place where people can access great stories. Certain content areas are better suited for digital because of the quick publishing time. But magazines offer a different reading experience, one that is finite and tangible. National Geographic’s vice president of social media, Rajiv Mody, discussed why brands should improve their social strategy, using the brand’s impressive use of Snapchat Discover as an example. Mody said that Discover should be as customized and engaging as possible for the audience. But such customization should not be relegated only to social media. It is also increasingly important in advertising. Digital may have initially been seen as a way to increase ad revenue and access, but brands have seen ad blockers, viewability problems, and other roadblocks appear. So customization is more important than ever, and clients reflect this. There is an increasing trend of clients partnering with brands to create custom content. But, as Shenan Reed, president, digital of MEC Global said, “We don’t spend enough time talking about the terrible creative that could be massively improved to help performance.”
Domestic e-commerce majors are likely to hire in fewer numbers from campuses in the placement season this year.Hiring by Flipkart and Snapdeal is expected to be sharply lower this season compared to a figure of about 400 graduates recruited by them from India’s top business schools last year.B-schools, such as SP Jain Institute of Management and Research, MDI Gurgaon, IIFT and IMI Delhi that have already conducted placements, have witnessed a 40%-75% decline in offers made by the e-commerce firms.The top three IIMs at Ahmedabad, Bengaluru and Kolkata are also headed to see “muted hiring” from e-commerce majors in the country, a placement source at one of these institutes told The Economic Times.Although the institutes are yet to conduct final placement, there are signs that hiring by these firms may fall. IIM-Kozhikode, which completed placements last weekend, has seen offers from the large e-commerce dipping by approximately 33.3%.XLRI, where placements will begin in February, expects to see slowdown in hiring by e-commerce companies. SPJIMR has already noticed a sharp fall in offers, with six firms hiring 14 graduates compared to 54 offers made by five firms in 2015.Similarly, MDI Gurgaon has seen only 19 offers from 13 companies this placement season against 47 offers from six firms last year.”This (slowdown in campus hiring) can be attributed to recent layoffs and unsuccessful business models of some companies,” says Manaswini Acharya, professor of marketing and dean (placements and corporate relations) at IMI Delhi.At MDI Gurgaon, Flipkart and Snapdeal have given job offers to just two graduates this year. Last year, Flipkart had made 13 offers at the institute, while Snapdeal hired 19 graduates.”Growth is happening, things are (still) good, but there is a reassessment of how much (cash) burn one should sustain. It is not unnatural for companies to consolidate and cut recruitment,” says Sandeep Murthy, partner at venture capital firm, Lightbox Ventures.
Photo: HISD via Twitter / @HoustonISDHISD Police Chief Paul Cordova (center at podium) said during the launch of the 2018 edition of ‘Project Safe Start’ that the recent mass shooting at the Santa Fe High School is “weighing heavy on our hearts.”Once again, local law enforcement agencies, the Houston Independent School District (HISD) and Houston Ministers Against Crime (HMAC) are working together on ‘Project Safe Start’ and this year the recent mass shooting at the Santa Fe High School is in the minds of the people involved in the initiative.Coinciding with the end of the school year and local students starting their summer vacation, ‘Project Safe Start’ entails increased law enforcement patrolling around schools and neighborhoods, especially near the so-called hot spots where trouble may arise because of, for instance, simmering feuds that some students might want to settle.The initiative, which has been going on for more than 20 years, covers mostly HISD’s middle and high schools.“You have some students who may be interested in settling scores or maybe interested in causing problems,” commented HPD Assistant Chief Sheryl Victorian during a press conference held on Tuesday to announce the launch of the 2018 edition of the initiative.References to Santa Fe“We could not come to this without the burden and the concerns of the Santa Fe situation,” noted Reverend F.N. Williams, II, from the Antioch Baptist Church church and a member of HMAC.Paul Cordova, Chief of HISD’s Police Department, also made a reference to the mass shooting and said that “it is weighing heavy on our hearts and we know how serious this is and we have our full attention on the matter.”Chief Cordova also commented his department is forming an Emergency Response Team that will be able to be deployed “rapidly,” although he didn’t provide details.The Police Department of Texas Southern University also takes part in ‘Project Safe Start’. Share
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2 min read March 2, 2016 Growing a business sometimes requires thinking outside the box. Free Webinar | Sept. 9: The Entrepreneur’s Playbook for Going Global At SXSW, you can usually expect to network, eat some BBQ, listen to some new music and constantly be on the hunt for an outlet to charge your phone. But this year, alongside leaders in tech and media, festival attendees will have the chance to hear from the leader of the free world.President Barack Obama and First Lady Michelle Obama will both be keynote speakers at the 30th SXSW festival in Austin, Texas. The Obamas will be the first sitting president and first lady to participate in the event.Related: How the First Lady Helped Small Grocery Businesses Reduce ‘Food Deserts’ in CaliforniaOn March 11, as part of SXSW Interactive, the president will have a conversation with Evan Smith, editor in chief of The Texas Tribune about technology, combating climate change and political and “civic engagement in the 21st century.”The first lady will be the opening keynote presentation at SXSW Music on March 16, where she plans to talk about Let Girls Learn, the White House initiative that is working to create opportunities and support for the 62 million young women around the world who do not have access to education.Of the presidential visit, SXSW co-founder Roland Swenson said in a release, “As each new generation comes up at SXSW they look for ways they can be of service, and it’s important to reflect and support that message. President and Mrs. Obama’s visit here will inspire attendees to that purpose.” Register Now »
Last week, the team at Facebook AI Research announced that they are open sourcing PyText NLP framework. PyText, a deep-learning based NLP modeling framework, is built on PyTorch. Facebook is outsourcing some of the conversational AI techs for powering the Portal video chat display and M suggestions on Facebook Messenger. How is PyText useful for Facebook The PyText framework is used for tasks like document classification, semantic parsing, sequence tagging and multitask modeling. This framework easily fits into research and production workflows and emphasizes on robustness and low-latency to meet Facebook’s real-time NLP needs. PyText is also responsible for models powering more than a billion daily predictions at Facebook. This framework addresses the conflicting requirements of enabling rapid experimentation and serving models at scale by providing simple interfaces and abstractions for model components. It uses PyTorch’s capabilities of exporting models for inference through optimized Caffe2 execution engine. Features of PyText PyText features production-ready models for various NLP/NLU tasks such as text classifiers, sequence taggers, etc. PyText comes with a distributed-training support, built on the new C10d backend in PyTorch 1.0. It comes with training support and also features extensible components that help in creating new models and tasks. The framework’s modularity, allows it to create new pipelines from scratch and modify the existing workflows. It comes with a simplified workflow for faster experimentation. It gives an access to a rich set of prebuilt model architectures for text processing and vocabulary management. Serve as an end-to-end platform for developers. Its modular structure helps engineers to incorporate individual components into existing systems. Added support for string tensors to work efficiently with text in both training and inference. PyText for NLP development PyText improves the workflow for NLP and supports distributed training for speeding up NLP experiments that require multiple runs. Easily portable The PyText models can be easily shared across different organizations in the AI community. Prebuilt models With a model focused on NLP tasks, such as text classification, word tagging, semantic parsing, and language modeling, this framework makes it possible to use pre-built models on new data, easily. Contextual models For improving the conversational understanding in various NLP tasks, PyText uses the contextual information, such as an earlier part of a conversation thread. There are two contextual models in PyText, a SeqNN model for intent labeling tasks and a Contextual Intent Slot model for joint training on both tasks. PyText exports models to Caffe2 PyText uses PyTorch 1.0’s capability to export models for inference through the optimized Caffe2 execution engine. Native PyTorch models require Python runtime, which is not scalable because of the multithreading limitations of Python’s Global Interpreter Lock. Exporting to Caffe2 provides efficient multithreaded C++ backend for serving huge volumes of traffic efficiently. PyText’s capabilities to test new state-of-the-art models will be improved further in the next release. Since, putting sophisticated NLP models on mobile devices is a big challenge, the team at Facebook AI research will work towards building an end-to-end workflow for on-device models. The team plans to include supporting multilingual modeling and other modeling capabilities. They also plan to make models easier to debug, and might also add further optimizations for distributed training. “PyText has been a collaborative effort across Facebook AI, including researchers and engineers focused on NLP and conversational AI, and we look forward to working together to enhance its capabilities,” said the Facebook AI research team. Users are excited about this news and want to explore more. To know about this in detail, check out the release notes on GitHub. Read Next Facebook contributes to MLPerf and open sources Mask R-CNN2Go, its CV framework for embedded and mobile devices Facebook retires its open source contribution to Nuclide, Atom IDE, and other associated repos Australia’s ACCC publishes a preliminary report recommending Google Facebook be regulated and monitored for discriminatory and anti-competitive behavior